What is Move Fast, Think Slow?

Hi, I’m Mitch.

I’m a VP, Group Account Director at Giant Spoon, one of the most innovative companies in the world.

I’m a lot of other things too. And one of those things is a writer.

I didn’t want MF/TS to be just another professional business newsletter. I want it to be a bit more dynamic than what else is out there. There is a purposeful duality to MF/TS. New ideas and old wisdom. Strategic insights on business and ideas worth stealing. Sage advice and pro tips on good health.

I want to talk about 4 basic things in MF/TS.

  • Brand marketing

  • Ideas (and strategies) worth stealing

  • Performance & Health (On Team and Individual levels)

  • Cultural trends

  • Visual vibes

Okay so I lied.

5 basic things!!!

As a brand marketer, I have led award-winning work at one of the most innovative ad agencies in America. I have keen understanding of how to make creative that generates tangible business results. Once a month, MF/TS will deliver case studies, ideas worth stealing, or insights that anyone can use in their respective practice.

As someone who has worked in the ideas business for a long time, I’ve come across ideas worth stealing. Whether they be inspiration as a starting place or systems that lead to breakthrough outcomes. If you want to make a good chili (that’s an analogy for good ideas) then there are prompts worth stealing. Different ideas are meant to be sprinkled into different categories to grow new footing in new fields to generate new ideas we’ve never seen before. Or updates to old ideas that feel fresh.

Being healthy in mind, body, and spirit is top priority. I don’t think you can get to great unless you’re optimizing health. Everything is connected. MF/TS will share insights on how individuals and teams extract high-value performance for intentional living and good health.

Cultural trends & currents spark my interest because the best ideas tend to run with the current currents of culture. MF/TS will share links to make you think and occasional cultural op-eds.

And visual vibes. Images of the week curated or shot by moi. 📸

Key 2024 themes I want to dive into (as of Jan 2024):

  • The “adjacent possible” and keeping an open mind to unlock innovation

  • New combinations are power moves

  • Compounded interest as a strategy for business, investment, health, and marketing

  • Resetting relationship with technology

  • A winning mindset and getting your team to play like winners

  • Why humor is a superpower and having fun is essential

  • Always. Be. Closing. Sales psychology and why harnessing the trick of the trade can help you out no matter what line of work you are in.

  • Why attaining FLOW and understanding our brains is a power move

  • Ideas worth stealing. Creativity and strategies that drive impact and are worth taking and remixing as your own.

  • Why Progressive’s Flo is one of the best advertising campaigns of all time

  • How brand marketing super powers “growth hacking”

  • Why brand is a financial instrument for a business

  • How the media signals you use directly determines the perception of your brand

  • Why the “money ball” of everything cheapens products over the long term

  • Running & health tips. I’m becoming a marathon runner and I’ll be talking about my journey to break the 4:00:00 barrier in 2024.

Subscribe to Move Fast, Think Slow

A newsletter focused on finding the adjacencies in life, performance, and brand marketing.

People

Developing brand growth and sales velocity through innovative advertising campaigns. I move, collaborate and lead with humans at Giant Spoon.